A Chatbot Became Their #1 Lead Source - Pods4U
Pods4U is an Irish company specialising in high quality garden pods. Their pods can be designed for a range of different uses (home office, gyms, living space etc.) and offer a unique solution for customers looking to add more space to their home.
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Their growth since they launched in 2022 has been incredible.
They’ve 3x’d their team, delivered pods all across Ireland and grown their social media following by over 46,000 organically.
However, this growth brought a new challenge: keeping up with an influx of customer requests and questions.
The Challenge
The volume of message coming through the website was becoming difficult to manage. With many more coming through social media channels too. And the number of requests was increasing each month.
With a product like this, customers naturally have a lot of questions related to design, materials and general logistics. However, the hours spent replying to these questions everyday was unsustainable so we developed a solution.
The Solution
We built a custom AI chatbot that would act as a customer support assistant.
This chatbot is an expert of Pods4U and could provide accurate, round-the-clock answers to customer inquiries.
This chatbot was 'trained' on all of the company information and could provide conversional style answers across a range of key areas:
- Price Inquiries
- Pod Type and Solutions
- Space and Functionality Inquiries
- Customisation and Materials
- Installation and Logistics
- Extensions and Other Use Cases
- Planning Requirements and Council Grants
Because this chatbot was built using AI and had access to key business information, it could intelligently understand the customer's question and provide a useful response.
We also built lead collection functionality so that interested customer information could be captured seamlessly in the chat.


The Result
From July 2025, the chatbot became the #1 lead source on the site. It has held that position through 2026.
1,350 conversations. 179 leads. 13.3% conversion rate.
Between November 2024 and May 2026, average monthly chats almost doubled — from 44 to 79. Volume grew. Conversion rate held.
The average conversation runs 9 messages deep. These are not quick FAQ lookups. Visitors are working through materials, pricing, customisation, planning permission, and delivery in a single conversation — real pre-sale questions, handled without a team member in the room.
The sales team reclaimed 20+ hours a week. That time went back into closing, not fielding the same questions twice.

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